Focus on A. Sauvage.
No formal training, no work experiences at Alexander McQueen or Vivienne Westwood or any other important fashion designer, no Fashion University. A background in basketball that could have led him into a great sports career, instead. Despite everything Adrien Victor Sauvage is now, at the age of 30, a talented fashion designer, after working for almost a decade as a stylist, personal shopper and lifestyle consultant, that followed his early retirement from a basketball career.
“His vision was to make luxury and sophistication accessible to men with very little effort in a climate which Sauvage saw as dominated by high-fashion catwalk collections detached from function and utility.” And in my opinion he got the point with his creations: easy-to-wear fine suits, casual clothes with a hint of sophistication, urban style readjusted to fit into a more “classic” way to wear.
You see, this is the kind of talent and passion I appreciate: the one that comes from some kind of “instinct” some lucky people own and, if directed in the right way, make them succeed in their dreams. I love his collections and he deserves any credit.
Ladies and gentlemen, here A. Sauvage.
By Anna D.
After the success of his first LFW in 2004 and after winning the New Generation Award for threet times, Ashish Gupta is currently having a really good success with his label, Ashish.
His SS13 collection is…well…it speaks for itself, this is for sure. ‘I Am Serious’, the slogan on the sweatshirt of the first look out is written in capital letters…all covered by sequins. I like the irony that this designer puts in his collections, and specially in this last one, he offers us a “College style” woman, who seems to wear her boyfriend’s (or best (male)friend) clothes, customized according to her girly taste: she seems to say “I feel really really comfortable with sweatshirts and boyfriend jeans, but this style lacks of that something…sparkle”. And here we see a lot of twinkle!
She is engagingly sloppy, she is appealing, almost charming. See-through fabrics on top of oversize shirts, split trousers, denim and sequins…this duality, this girl that acts like a tomboy is exactly what an independent woman should be more often!
By Anna D.
Despite the name, what these guys create season by season is anything but depressing. And they actually choosed this name on purpose: as we read from their bio, Kenny Lim and Andrew Loh, a Singapore duo, ‘Depression was born to combat ‘depression’ [by the corporate struggle] through the creation of pieces that are always entertaining and never depressing’.
Each collection, presented with a medical theme, is exciting, unique and, of course, far from being depressing. What I like more about Depression’s products? SHOES! Amazingly out of the ordinary, I have been pleasantly stunned by their AW12 shoes collection, now available at solestruck.com.
Definitely Depression is for those who don’t want be depressed.
By Anna D.
Tartan, layers, textures, chains. Definitely not boring nor anonymous. We could not not include the London based Kokon To Zai among our favourite Designers of The Month.
The brand is been created by three brilliant young minds: Koji Maruyama, Sasko Bezovski and Marjan Pejoski. What they say about KTZ is that it is “strikingly graphic, not just in the sense of print – our designs are also very graphic in shape. Definitely youthful!”, and we can see that and totally agree.
Maybe for some people Kokon To Zai’s style can be a little too much, with all those big and blatant graphics and oversize dresses and coats, but for us it is simply a style that shows a lot of personality.
Very appreciated the idea to put chains on shoes, as decorations: at KTZ also shoes have piercings!
Look at this “stylish mess”…we love it!
Where to buy: 57 Greek Street, London W1D 3DX – 88 Golborne Road, London W10 5PS
By Anna D.
Minimalist and poetic, a thoughtful mix of materials and different inspitarions coming from architecture, design, art. This is what defines Damir Doma‘s collections. Juxtaposition and layering define the human body: no shapes, just a studied melange of textures and a personal and precise way to give proportions. Both men and women can wear each other clothes, but still they do not lose their own identity of man and woman: he still has a conscousness of classic elegance but he is also fun and relaxed, she is strong, confident and witha new sense of femininity, more contemporary and complex, as the man’s one.
Doma perfectly interpretes the current reality and the fast paced world in which we live, and the way he translates this view through his clothes is unique and invaluable.
Damir Doma, our most appreciated Designer Of The Month.
By Anna D.
This is what you need to know about Mary Meyer: born in Northern California, grew up in Venice, graduated at the California College of Arts with a degree in painting.
But most important thing we need to know about Mary Meyer is that she is the founder of Mary Meyer Clothing and that from 2005 she creates and sells casual and sexy clothes inspired by her passion for African textiles, Japanese dye techniques, quilts, Pop Art and a mix of 90s goth culture and 80s graphics.
The result is fashinating: clothes (specially t-shirts) with simple lines and graphics, canvas accessories and tye-dye everywhere! From her website, www.marymeyerclothing.com, it is possible to find a really good choice of MM products and a nice selection of products from other brands, such as To Be Announced, Jeffrey Campbell, Coco & Breezy.
What a nice surprise Mary Meyer!
Mary Meyer & Solestruck party. More info www.marymeyerclothing.com/blogs
By Anna D.
Behind the cryptic name MSGM is hiding a joung, talented italian designer, Massimo Giorgetti. Created in 2008 in partnership with the Paolini Group, this new brand seems destined to success season after season.
The young and talented team that works for this brand is always updated about the last trends, besides, thanks to Massimo’s passions, indie music and contemporary art all connected to the web world (currently the most powerful way to connect and stay connected around the entire world, basically for free), make MSGM “one the most intriguing brand of the moment”.
Particularly focused on colors prints and patterns MSGM is been successful since its first collection, the SS 2010, catching the attention of ‘Vogue Talents’ that appoits the brand as one of the best emerging collection of that season.
Not less intrigiung is the the latest collection, both Woman and Man, the FW 2012. Have a look, then and judge by yourseves.
More info www.msgm.it
By Anna D.